Having chased a dream of being a fashion designer , Katie Mohamed's academic background stems from Fashion Design to clients services and eventually Sales and Marketing. Modelling and Fashion shows proved to be part of an exciting journey into the media industry.
Having on air radio experience for a local radio stations in Durban, is where her love for broadcasting began. After years of experience praising the Public Broadcaster of assisting in being the driving force of gaining a wealth of knowledge within the media and broadcasting field. Katie has successfully expanded the SABC brands , within her field and has generated sales worth, widened the client base, achieved client retention and? being part of the positive relationship within the advertising trade. Sponsorships then became a driving force within her environments.
Realising the dream of being a talk show host was a highlight of 2010.? ?No Reservations? was a chatty, honest and real show, delving onto issues and challenges we face on a regular basis, and having a group of friends talking and sharing their experiences. The response has been phenomenal and the girls will definitely be coming back for a bigger and better show.
Since taking on the new and exciting experience, Katie has now left the broadcaster and is now leveraging off her experience in taking the media and advertising industry? to fresher concepts, working on innovations for clients and creating 360? implementations for their objectives. Currently hosting and producing a cooking show called ? Food with friends? that is another authentic South African show .
A mother of 3 kids, she believes in constantly chasing her dreams and is driven by ensuring she will leave a legacy for them, following her instincts, that?s were true wisdom manifests itself.
As Oprah says ??I am a woman in process. I am trying like everybody else. I try to take every conflict, every experience and learn from it. Life is never dull!?
Katie tells her project me story:
What is your definition of happiness?
I used to think it was about things, but it?s also about experiences.
Material objects and money make life easier (don?t let people say it?s not about money!!!!) BUT in saying that I believe that you can only achieve happiness in being true to yourself, its finding that inner peace. Life and Life?s traumas can bring you down, but if you are at peace, you definitely can overcome most challenges. If you start achieving your goals as humans we seek of own ways of bliss and happiness and whichever it is, I try to find ways to reach my happiness destiny. I am fuelled by passion for everything I am committed to my family, my shows, my clients, my friends, and my home. It brings me peace which results in happiness.
If you could have everyone say one thing to themselves every day, what would it be?
? I am not happy living someone else?s dream, I will live my own?
We all need someone to believe in us. Who is that person for you and why?
I need ME to believe in ME. I take care of ME. I?m the best person that knows what?s best for me. I know if I believe in myself I have the power to make my dreams come true. I believe in myself and all that I can trust, love, act, plan and believe that I can achieve anything humanly possible. When I believe in myself I feel stronger, braver and smarter.
What quality do you believe we can never be taught because it is our birth right?
Love- our right to give and receive love can never be taught. It is an emotion that just happens. The quality of love is more important than anything you can give or get as a human being. It?s the foundation of any relationship, your family, your partner, your job, your friends?.
Describe the moment when you realised that you could achieve anything?
You can only achieve anything for the moment. You can exist only in the present, so you can achieve anything only in the present moment. Goal setting is not to control the future, and it improves your present reality. I am constantly trying to achieve for the present and reality is the ultimate judge, so things change, surprises in between. I always loved public speaking, motivating people even if my life isn?t that perfect just helping. So I guess the ?No Reservations? was part of my achievements that has taken me on a level that I can speak my mind thereby guiding and talking about real life experiences. So ultimate achievement might be a book? but who knows life throws you curveballs everyday...
What have you always dreamed of being or doing and have you reached that dream?
They?ve changed as well? When you a little girl you dream of the fairy tale, then YOU make decisions that change your dreams. You ultimately want to make your dreams, your destiny, but implement practical techniques, don?t let people fool you into believing the fairy tale. It can only happen the way reality allows you to, no matter how much you dream. Having said that I always dreamt of making a difference in society in what I do, so I will continue to persevere my passion for `Media and not allow the distractions and noise of life to crowd out my dreams.
When life gets in the way, what do you always remind yourself of?
Get back to reality, what are the tangibles, how can we assess situations, how can we try and fix challenges. I remind myself that we are souls and that there is a divine power that we can tap into. Have faith in God, in which ever way.
We all have something unique to offer the world, what is yours?
The ability to talk, to care about individuals, to go out of my way to help. So its reliability!
How do you deal with the fears that could potentially hold you back?
When we let fear rule our lives we miss out on opportunities. We have a limited time on earth so if you build self- confidence, immediately you can handle fear. Remind myself that the past does not define my future.
What do you believe we have lost sight of in the world as a whole?
We?ve lost sight of being human!? Kindness, compassion, sympathy. Everything seems to become a commercial transaction. We?ve lost sight of forgiveness, if we can do that we can live.? We hide behind screens and phones. We?ve lost the art of being human and humane. The ability to achieve meaningful connections for the human spirit. Life is too short, we need to enjoy our days, laugh at every chance. We need to listen, love, speak, pray, share, trust and have the strength and courage to be human without being apologetic. We?ve lost our sense of conscienceless and awareness of elements around us.
Katie supports: The South African Ballet Theatre
The South African Ballet Theatre (SABT) presents the magical fairytale ?The Sleeping Beauty? at the Joburg Theatre from Friday September 30th to Sunday October 16th 2011.
Based on the original choreography by Marius Petipa, and set to Pytor Tchaikovsky?s sweeping score, this season will feature SABT stars such as Principal dancer Burnise Silvius, international guest artists Lily-Ann Bones, Daniel Convery and Australian Adam Thurlow who returns to SABT for his second guest appearance.
Also appearing in ?The Sleeping Beauty? are a host of surprise local celebrities in the roles of the King and Queen as well as members of the SABT Academy and SABT Development Schools.
The well ? known fairy tale of the spell placed on Princess Aurora by the evil fairy Carabosse, is told in four acts with appearances by the Lilac Fairy, Puss in Boots, the Bluebird couple and of course, Little Red Riding Hood.
The season is accompanied by the Johannesburg Philharmonic Orchestra (except for performances on October 6th, 7th and 13th which are performed to a recorded score) under the baton of Sonja Bass. This season marks the first time that SABT works with a female conductor.
The production is suitable for ages three and up.
SABT is the country?s foremost professional ballet company and has established itself as a major player in the performing arts with impressive productions of classical ballets, new works by South African choreographers and collaborations across international boundaries. 2011 marks the Company?s tenth anniversary.
Bookings for ?The Sleeping Beauty? are through the Joburg Theatre on 0861 670?670 or www.joburgtheatre.com.
SABT management has endeavored to keep ticket prices for the 18 performances as low as possible with prices ranging from just R50 to R320. All tickets for the Sunday morning performances at 11h00 are R110.
For additional information please visit www.saballettheatre.co.za